BrightonSEO: Transforming GA4 Into a Strategic Content Intelligence System

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Ready to keep learning? Use the coupon code BrightonSEO2025 for 20% off any of my courses.

More Resources

Here are some of my “greatest hits” that you should check out, especially if you’re struggling with GA4:

Need More Help?

Have a specific analytics problem that I can solve for you? You can book time directly with me here. If you aren’t sure how much time you’d need, email me with a brief description of your problem and I’ll let you know what I think.

Need ongoing analytics coaching or support? Check out my courses (links below). All my courses include access to our community where you can ask me questions 1 on 1, and Analytics for Agencies includes a bi-weekly office hour session on Zoom where we can go over your problems in detail.

Need to train your whole team? I have team licence discounts for our courses, or I offer workshops.

Ready to Take Your Analytics Further?

My courses are the analytics training you need to grow your career. I’m not sharing lofty ideas that are impossible to implement. I’m empowering you with practical skills that will improve your work and help you get comfortable with analytics.

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Practical GA4

Regardless of your starting point or marketing position, Practical GA4 equips you with the skills to be confident and capable at Google Analytics.

  • Practical GA4 course teaches you how to use Google Analytics to its full potential.
  • Get hands-on experience with guided instruction and real world examples for how to use GA4.
  • Learn the fundamentals, debunk analytics myths, understand how to use your data to gain relevant insights and get results faster.

Need to convince your boss to pay for this course? Check out my pre-written letter here!

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Analytics for Agencies

My Analytics for Agencies course will teach you everything you wish you knew when you first started using analytics. You’ll know that you’re tracking meaningful data and implementing your plan correctly – the first time!

  • Set your agency up for success by gaining the analytical skills and training you need to deliver the best results for your clients.
  • Strengthen your relationships through your new found confidence, champion transparency and highlight project results with engaging reports.
  • Learn how to build an analytics plan that includes GA4, Google Tag Manager (GTM), Looker Studio (formerly Google Data Studio), Facebook, and other important digital analytics platforms.

Need to convince your boss to pay for this course? Check out my pre-written letter here!

“If you want to get GA4 so that you can report on your work or support your clients on their measurement journey, this is a no brainer investment. Go get it.”

– Jill Quick, The Coloring In Department

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