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Kyra Piper

Social Media Specialist

Joining the Kick Point team in 2022 as an apprentice, Kyra embarked on a comprehensive learning journey—from paid search ads, and content writing to delving into the intricacies of local SEO. It was within the captivating world of SEO and content creation that Kyra found her true calling.

Before discovering her love for SEO, she always found joy in the creative space of social media. She sees each post as a chance to blend creativity with strategy, forming connections through digital storytelling—be it for her own projects, KP General Store’s Social Media, or here at KP Playbook. The goal is simple: make information accessible and engaging for the audience.

Through our newsletter, Kyra also helps our KP Playbook community stay informed bi-weekly with the latest industry insights. For Kyra, it’s about creating an interactive space where learning is a shared experience, a journey of discovering and evolving together.

Learn more from Kyra Piper

  • Steve Ganem smiling

    ROI-Boosting Measurement: Google Leader Shares What's New (And Next) in GA4

    By Kyra Piper July 14, 2025
    Google’s Steve Ganem shares what’s new and what’s next in GA4, from smarter attribution to AI powered forecasting.
  • Integrating AI Into SEO Testing Workflows

    By Kyra Piper April 3, 2025
    Learn how to build brand authority, optimize for searches, and align your website with your brand experience to improve rankings.
  • Three light bulbs representing tips and ideas

    27 Expert Marketing Tips to Use in 2025

    By Kyra Piper December 9, 2024
    From SEO to conversion optimization, revisit 2024’s standout marketing tips. Read our year-end recap and subscribe to our newsletter for future webinars and insights.